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About us

Like the pages of a novel, perfume conjures a narrative for the wearer
and those around them.

Paridhi Patni

Paridhi is an entrepreneur and lifestyle connoisseur with a deep appreciation for the art of fine fragrance. Guided by a passion for luxury, beauty, and self-expression, she co-founded ESTHETIC Perfumes to create scents that embody elegance, confidence, and individuality. Her vision is to make every fragrance a memorable experience.

Rinali Desai

Rinali is a fragrance lover and entrepreneur who believes that scent has the power to tell a story. Inspired by her passion for refined living and beautiful experiences, she co-founded ESTHETIC Perfumes to create fragrances that inspire confidence, evoke emotion, and celebrate individuality. Her vision is to make luxury fragrance an unforgettable part of everyday life.

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about esthetic

Our Story

Every great fragrance tells a story, and ours began with a friendship. As two friends with a shared passion for perfumes, we found ourselves endlessly discussing scents, exploring new fragrances, and searching for those rare blends that truly leave a lasting impression. Over countless conversations, we realized that finding high-quality, luxurious fragrances at accessible prices wasn’t always easy. What started as a mutual love for fragrance soon grew into a vision. We wanted to create a collection that captured the elegance, confidence, and emotions that great perfumes inspire. And so, ESTHETIC Perfumes was born. Today, every fragrance we offer is thoughtfully selected and crafted with the same passion that brought us together. More than just perfumes, our creations are designed to become a part of your memories, your moments, and your unique story. Because to us, fragrance isn’t just something you wear - it’s something you experience.